Diageo has purchased the Casamigos Tequila Brand for one billion dollars. Analysts are surprised at the price tag on this deal in light of Casamigos current sales, projected growth, and possible conflict with other Diageo tequila brands.
Finding traditional distribution agreements frustrating and limiting breweries are looking for alternate ways to do business. From more flexible distribution agreements to self distribution small breweries are getting creative.
U.S. wineries are required to register with the FDA as food production facilities and renew registration every two years. It has long been predicted that the FDA would begin checking registrations, a reality that has now come to pass.
With Amazon set to buy Whole Foods a number of interesting questions arise about what Amazon hopes to introduce or change. In light of Whole Foods extensive beer sales, Jason Notte explores the possibility of Amazon attempting to change very strict distribution and shipping regulations for beer.