The Latest Trends in Airline Beverage Programs
Carriers are working with somms and craft producers to stand out in a competitive market
Tag: Distributors and Importers
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How Alcohol Importers Are Losing Out on Excise Tax Benefits
Discrepancies in regulations that favor domestic producers are creating disadvantages for importers
What You Need to Know About Chile’s New DOs
These four new appellations reflect the country’s growing focus on defined terroirs
How Wine Professionals Make the Most of Winery Visits
From note taking to mapmaking, here’s how experts optimize their trips
3 Essential New Books for Spirits Professionals
These editions will ensure you’ve got the latest intel on rum, mezcal, and Japanese whisky
A Somm’s Tactics for Selling Iberian Peninsula Wines
Olé’s Orr Reches homes in on the unique styles coming out of Spain and Portugal
Exploring the Natural Wine Legacy of Jenny & François
Over 18 years, Jenny Lefcourt has helped shape America’s taste for natural wine
How One Rep Uses Accounting Tactics to Make the Sale
Minwoo Kwon of Frederick Wildman & Sons draws on his finance background to pitch accounts
How Athena Bochanis Carved a Niche for Hungarian Wine
The importer uses storytelling and tastings to get buyers excited about unfamiliar varieties
The Scale Wine Group’s Approach to Selling Cult California Wines
How three somms leverage industry connections and priority placements in restaurants to promote their unique offerings
Jorge Liloy’s Strategies for Moving Bottles in Miami
The MundoVino sales director favors themed tastings, among other tactics
5 Ways to Optimize Your Instagram Feed
Consistency, engagement, and authenticity will help set your brand up for success