World’s First Open-Source Winery Launches in Argentina
Featuring live data and a wine-backed cryptocurrency asset, the project is a new model for transparency and traceability
Tag: Technology
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How André Mack Uses Digital Media to Market His Wines
Apps harness the winemaker’s 100,000 social media followers for direct sales
A Counterfeit Expert’s Solution for Eliminating Fake Wines
How Maureen Downey is using blockchain technology to prevent fraud in the wine industry
No Menus Here
Why some contrarian bars are scrapping printed cocktail menus—and what they’re doing instead
Building Brand Visibility
Innovative ways in which wine retailers are gaining visibility and setting their brands apart in a crowded marketplace
Alcohol by Virtual Reality
The drinks industry is entering a new space, engaging consumers through immersive virtual-reality storytelling
Using Hidden Tech on the Restaurant Floor (and Beyond)
How apps and web services can streamline operations behind the scenes and improve guests’ experience