Will the Newly Revamped Cru Bourgeois Win Over Wine Buyers?
After decades of back and forth, the bar is said to be higher than ever for the 2025 Cru Bourgeois classification in Bordeaux. Will this help the designation find new footing?
John Sumners is a wine industry veteran, drinks and culture journalist, and California and Portugal specialist based in Lisbon. His roles have ranged from working the floor in the Manhattan fine-dining battlefield to managing, buying, and marketing for San Francisco retailers, among others. John is also the author of There’s More Than Port In Portugal: The Unpretentious Guide to Portuguese Wine.
After decades of back and forth, the bar is said to be higher than ever for the 2025 Cru Bourgeois classification in Bordeaux. Will this help the designation find new footing?