Hennessy’s First RTD Cocktail Line Brings Cognac Into a Growing Category
With three summer-ready flavors, Hennessy is bringing cognac cocktails into the ready-to-serve space as consumer demand for RTDs continues to rise
With three summer-ready flavors, Hennessy is bringing cognac cocktails into the ready-to-serve space as consumer demand for RTDs continues to rise
Five years after ready-to-drink cocktails began making headlines, premium, spirits-based RTDs show no signs of slowing growth. Here’s what you should know about the category today
How bartenders and craft distillers are revolutionizing the fast-growing RTD category with bar-quality cocktails in a can
Premium RTD mixed drinks are showing up far beyond retail shelves—from airport lounges to restaurants
Bartenders, distillers, and importers are among a new wave of producers elevating the RTD category
Explore how canned and bottled cocktails are revolutionizing the beverage landscape, balancing craft and convenience