6 Spirits Industry and Cocktail Trends to Watch in 2026
Cocktails lean toward “ready-to-eat,” the gin category gets a leg up from Gen Z, and a sustainability-minded zeitgeist pushes waste-based spirits from novelty to mainstream
Tag: 2026 Trends
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6 Beer Industry Trends to Watch in 2026
To not only survive, but thrive, breweries must effectively target Gen Z, provide value for consumers, and cope with uncertainty around THC drinks
5 Wine Industry Trends to Watch in 2026
Over the next year, wine businesses will be forced to make decisions based on difficult economic conditions, but Americans are still buying wine—and creating opportunities in certain categories
