Americans’ Love of Tequila and Beer Is Deepening Mexico’s Water Crisis
As U.S. demand for Mexican beer and spirits fuels industry growth, severe drought in the region complicates that success story and calls for a more sustainable approach
As U.S. demand for Mexican beer and spirits fuels industry growth, severe drought in the region complicates that success story and calls for a more sustainable approach
The original wheated bourbon has been mythologized by collectors inflating prices, but for many buyers and consumers its reputation is justified
In the changed economic landscape, bar professionals are working to keep cocktail price increases to a minimum
Bartenders share the qualities of a must-have cocktail modifiers and speculate on which ones will reach the top shelf
Whether for Cinco de Mayo cocktails or year-round sipping, these tequila brands tout the qualities that consumers care about most, from traditional production methods to social responsibility
Expanding the state’s bottle redemption program to include wine and spirits is a massive undertaking, raising concerns—and hopes—from California’s beverage industry
Tahona Mercado is set on saving the agave spirit from the same mass-produced fate as tequila, one small-batch bottle at a time
As Irish whiskey growth in the U.S. dips for the first time in two decades, what should producers and brands do to recapture that momentum? The Dead Rabbit’s Mark McLaughlin has an answer
Before embarking on a business partnership in the drinks industry, take these practical steps to set your company up for success—or, indeed, an amicable exit if plans go awry
Everything you need to know to land a wine or spirits brand ambassador position, from day-to-day responsibilities to tips for landing the job—and how much you might be paid
Non-alcoholic beverages meet the mainstream, Gen Z arrives on the scene, and coffee cocktails move beyond the Espresso Martini
From deep dives into the science of winemaking to new sustainability initiatives, these are the stories that most captured beverage professionals’ attention
From the finesse of vapor infusion to the practicalities of batch distillation, the chosen botanical extraction method has a profound impact on the profile of the finished gin
Superbueno’s Ignacio “Nacho” Jimenez is drawn to Rezpiral as a single-batch mezcal label with a commitment to working equitably and ethically with artisanal producers
There has been a flurry of new releases in the still-pending American Single Malt category. Here retailers and bartenders pick their standout bottles
Bartenders play a vital role in creating consumer demand for unfamiliar or emerging spirits through clever cocktail creation and casual education
American whiskey is the major driver of category growth in the U.S., but Scotch is still king in terms of market share. Find out where the whiskey market stands today with our data-based infographic
Secondary packaging signifies a bottle’s collectable status in the premium whiskey market, but, now that sustainability is top of mind, consumers are shifting their priorities
With his unique and varied skill set, Trey Wade is exploring new experiential ways to market American whiskey—and shaking up an industry that has long been the domain of older white men
A new media library challenging stereotypes of whiskey drinkers is just the latest project from OurWhisky Foundation’s Becky Paskin to drive change in the industry
EcoSpirits set out to tackle the enormous waste and carbon emissions produced by single-use glass bottles in the beverage industry with a technology and design solution based on reuse
It’s been decades since the U.S. reached its peak gin popularity, but with new styles and SKUs hitting the market, there’s reason for optimism. Find out where the gin market stands today with our data-based infographic
No other spirits category has skyrocketed in recent years like the ready-to-drink cocktail. See what’s happening in the market now with our data-based infographic
As Americans’ love for apples coincides with a rising appreciation for brown spirits, Calvados finds a new home in the U.S. market