What Will Be the Next ‘Bartender’s Ketchup’?
Bartenders share the qualities of a must-have cocktail modifiers and speculate on which ones will reach the top shelf
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What’s Next for the Hard Seltzer Market?
After a period of declining sales, experts forecast the future of the hard seltzer market, from trending flavors to popular formats
The New Economics of Craft Beer
With craft beer sales declining in a mature industry, what are breweries doing to stay afloat?
The Rocky Rollout of California’s New Bottle Bill
Expanding the state’s bottle redemption program to include wine and spirits is a massive undertaking, raising concerns—and hopes—from California’s beverage industry
Curating a Small-Batch Mezcal Selection from Scratch
Tahona Mercado is set on saving the agave spirit from the same mass-produced fate as tequila, one small-batch bottle at a time
How Arianna Occhipinti Won Over the Wine World
Sicilian wine phenom Arianna Occhipinti has become a modern icon with her terroir-centric winemaking practices and the elegant, singular wines they craft
An Insider’s Look at 7 Potential New AVAs
Seven of the latest proposed American Viticulture Areas come from California, Washington, and Texas
Silvaner’s German Plantings Are Dropping—but Its Reputation Is Rising
Unlike elsewhere in Germany, Silvaner reigns supreme in Franken, where winemakers are dialing in the right viticulture techniques for quality—and the industry is noticing
Why Winemakers Are Battling Extreme Terroirs
Winemakers are negotiating dramatic altitudes, latitudes, and climates to bring their bottles to life. Are the risks worth the rewards?
The Wine Industry’s Human Rights Challenge
It’s time to scrutinize the significant labor issues facing the wine sector—and explore the preliminary steps being taken to mitigate them
How to Keep the Irish Whiskey Boom Going
As Irish whiskey growth in the U.S. dips for the first time in two decades, what should producers and brands do to recapture that momentum? The Dead Rabbit’s Mark McLaughlin has an answer
The Keys to a Successful Beverage Partnership
Before embarking on a business partnership in the drinks industry, take these practical steps to set your company up for success—or, indeed, an amicable exit if plans go awry
So, You Want to Be a Brand Ambassador?
Everything you need to know to land a wine or spirits brand ambassador position, from day-to-day responsibilities to tips for landing the job—and how much you might be paid
Reviving Baga, the Star Grape of Portugal’s Bairrada Region
While Baga has been on the radar of wine professionals for many years, a new crop of grower-producers is driving change in the region and helping redefine the grape for U.S. drinkers
At The Urban Grape DC, Black-Owned Brands Are Driving Sales
During the opening weekend of The Urban Grape DC, the six best-selling wine and spirits bottles all came from Black-owned brands
How Piedmont’s Pelaverga Became an Industry Darling
Over the past decade, every wine pro has come to know and love Pelaverga—but how did this little-grown grape skyrocket to fame?
The 11 Breakout Wines of 2023
Beverage directors, somms, and retail buyers share which bottles became the sleeper hits of the year
Why Wine Businesses Are Investing in Influencer Partnerships
With data pointing to the success of social media marketing, more wine businesses are including influencers as part of their overall marketing strategy
Why Falanghina Is Winning Over Winemakers
Climate change and appealing economics are propelling this little-known, white Italian grape into the spotlight
5 Regions Wine Buyers Are Excited About in 2024
Wine pros are looking deeper into familiar places like Spain and California to discover new styles that have potential for the year ahead
How Ridge Vineyards Became an Industry Icon
Low-intervention winemaking at special vineyard sites like Monte Bello makes this California producer a favorite for those in the know
The Science of Koji in Sake Production
A key ingredient in the production of Japan’s most iconic foods and drinks, koji mold lies at the heart of the sake brewing process
5 Cocktail and Spirits Industry Trends to Watch in 2024
Non-alcoholic beverages meet the mainstream, Gen Z arrives on the scene, and coffee cocktails move beyond the Espresso Martini
6 Beer Industry Trends to Watch in 2024
Alternatives without carbonation, improved customer service, and brewery consolidations are on deck for the coming year in beer
