So, You Want to Be a Brand Ambassador?
Everything you need to know to land a wine or spirits brand ambassador position, from day-to-day responsibilities to tips for landing the job—and how much you might be paid
Tag: Wine
LATEST
Reviving Baga, the Star Grape of Portugal’s Bairrada Region
While Baga has been on the radar of wine professionals for many years, a new crop of grower-producers is driving change in the region and helping redefine the grape for U.S. drinkers
How Piedmont’s Pelaverga Became an Industry Darling
Over the past decade, every wine pro has come to know and love Pelaverga—but how did this little-grown grape skyrocket to fame?
The 11 Breakout Wines of 2023
Beverage directors, somms, and retail buyers share which bottles became the sleeper hits of the year
Why Wine Businesses Are Investing in Influencer Partnerships
With data pointing to the success of social media marketing, more wine businesses are including influencers as part of their overall marketing strategy
Why Falanghina Is Winning Over Winemakers
Climate change and appealing economics are propelling this little-known, white Italian grape into the spotlight
5 Regions Wine Buyers Are Excited About in 2024
Wine pros are looking deeper into familiar places like Spain and California to discover new styles that have potential for the year ahead
How Ridge Vineyards Became an Industry Icon
Low-intervention winemaking at special vineyard sites like Monte Bello makes this California producer a favorite for those in the know
6 Wine Industry Trends to Watch in 2024
The year ahead will focus on soil health, labor, and innovations from the East Coast, while cooperation and consolidation reshape the industry
SevenFifty Daily’s Most-Read Articles of 2023
From deep dives into the science of winemaking to new sustainability initiatives, these are the stories that most captured beverage professionals’ attention
Why Etna Bianco Is Set to Outpace the Region’s Reds
Thanks to Carricante’s appeal and resilience, Mount Etna’s white wine production is on track to close the gap with its reds by the end of 2024
Valle de Guadalupe’s Groundbreaking Winemakers Are Passing the Baton
Wild pet-nats, precise Chenin Blancs, and Palominos with a Mexican accent—the young winemakers of Valle de Guadalupe are learning to define a region
